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The all-white base of the Lil Yachty Concrete Boys It's Us version of the Air Force 1 Low serves as an ideal backdrop for Concrete Boys’ branding. The collective’s logo—a stickman wielding a sledgehammer—is embroidered on the outer side panel in Midnight Navy thread. The heel tab displays additional Concrete Boys’ branding, including construction equipment, "CONCRETE BOYS" lettering, and another stickman. The tongue’s logo tag showcases a Swoosh and the words "IT’S US," a reference to the collective’s 2024 compilation titled "It's Us, Vol. 1."
